Great Minds - Into the Metaverse

Exploring the past, present and future of the internet's hottest topic, Into The Metaverse uncovers the culture and trends driving innovation and commerce in the virtual world.

Join Alex Acosta, Creative Director at McCann Birmingham to discover how leading brands are unlocking the potential of the Metaverse to create growth and connect with new audiences.

This event took place on Thursday 31st March at 10am. Want to catch up? Watch the recording here.

Recent News

RPF Sand Art

Helping to turn the tide on coral decline with global launch for Reef Protection Factor

The McCann team have certainly been making waves with their innovative global initiative: Reef Protection Factor (RPF).

Read more about this article
1367131 Podcast assets website large 1920x1080 Ep18

Podcast - Escape mode: how brands can tap into the $9.7 trillion escape economy

For the latest episode of The Brief, we dive into ‘The Truth About Escapism’, a fascinating study from McCann Truth Central. Guests Jess Francis, Research Director at Truth Central, and Joe Stevens, Managing Partner of Strategy at McCann, discuss the what, why, and the opportunities of escapism with Ellis Bird.

Read more about this article
1743075576413

McCann Birmingham discusses Compound Creativity with System 1's Andrew Tindall

McCann Birmingham, in collaboration with Andrew Tindall, SVP Global Partnerships at System 1, hosted an engaging event focused on marketing effectiveness.

Read more about this article